Wed

01

Aug

2012

Daily Digital Pulse Of China: P&G Unilever Suning, Baidu Sina

E-Commerce

P&G and Unilever to sell their products on the Suning Egou e-commerce platform

P&G and Unilever, with more than 20 well-known brands, announced that they've settled a deal with Suning Egou. Suning Egou is one of the top 5 third party selling platforms, and is a surprising move since most companies choose to set up shop on Taobao (Tmall), 360 buy and Pai Pai.

宝洁联合利华宣布正式入驻苏宁易购

7月31日消息,全球两大知名日用消费品公司“宝洁”、“联合利华”携手旗下20多个知名品牌宣布正式入驻苏宁易购。苏宁易购是排名前五的第三方网购平台。这挺令人惊讶的,因为大部分的公司会选择与天猫商城,京东网和拍拍等平台合作。

Source: Ebrun

Digital

Baidu partners with Sina for Mobile

Baidu is the leading search engine in China, but trails in the mobile search sector. To increase their market share in the mobile field, they've teamed up with Sina.

百度与新浪合作移动项目

百度公司是中国领先的搜索引擎公司。但在移动搜索领域不尽如人意。为了增加在移动搜索领域的市场份额,他们决定于新浪合作。

Source: Tech in Asia

Digital

Mobile finally beats Desktop

The latest study from the Ministry of Industry and Information Technology reveals that the Chinese web is now accessed more by mobile phones than desktop computers. At the end of June, China had 388 million mobile internet users, while the total number of internet users is about 538 million.

移动手机最终战胜了电脑

从工业和信息部的最新研究表明,中国目前的手机访问网络量已经超出台式电脑的网络访问量。在六月底,中国有3.88亿移动互联网用户,而互联网用户总数约5.38亿。

Source: Tech in Asia

E-Commerce

CuriousCatch is trying an innovative approach for e-commerce

Building on the idea that an e-commerce store should be more engaging, CuriousCatch is now looking to employ videos on their site. Daylon Soh, the founder of CuriousCatch, got his inspiration from Zappos, which increased sales by up to 30 percent by adding videos of the products and how it they are used/worn.

CuriousCatch尝试在其电子商务领域采取新动作

为了让电子商务的网店更具有吸引力,CuriousCatch现正在为他们的网站积极筹备准备上线的视频。Daylon Soh,CuriousCatch的创始人,从Zappos的案例中得到了启发。Zappos通过在网站上增加了如何使用商品的视频,销售额带来了30%的增长。

Source: Tech in Asia


Top