Market Entry Studies & Research

Not every seemingly great Western online business model or consumer brand is guaranteed to be successful in East Asia. Local competition is fierce and copycats are legion. Supported by our reseach community BloggerInsight we conduct in-depth analyses of your technology and business model to assess the realistic market potential of your venture in China, and to some extend Japan or Korea.

Strategy & Roadmap Development

The Chinese general Sun Tzu was the first to recognize the importance of positioning in strategy. He taught that strategy was not planning in the sense of working through a to-do list, but is something that requires quick responses appropriate to changing conditions. Web2Asia is your committed associate and consultancy to develop and continuously adapt your strategy for the highly dynamic Chinese online market.

Expansion Financing

Through our network of business angels and venture capitalists we can assist you in raising the funds necessary for your high-return worldwide expansion.

Legal Consulting & Management

Telecommunication laws and entertainment regulations differ widely between the East and West. But we and our legal partners are there as reliable consultants to support you with government relations, trademark and copyright registrations, software patenting and Internet Content Provider licences.

Localization, Representation and Interim Management

Even the largest corporations of both the Old and New Economy have been caught out for failing to research the cultural significance of their products and advertising campaigns when transferring "proven concepts" from one continent to the other. Our services cover the whole spectrum from translation to the adaptation of brand names, slogans, symbols, characters and themes as well as the development of market specific technical and social features. We additionally offer representation services, interim management as well as staffing services for your ecommerce and online advertisement operations.