Daily Digital Pulse Of China: Mobile Search, Weibo Bridge

E-Commerce

Second Most Popular App Catagory is Mobile Search

Recently, the China Internet Network Information Center (CNNCI) has released a report showing that search has now become the second most popular mobile application category, right after instant messaging. The number of users of search apps has now risen to 2.60 billion, which is 66.7% of all mobile users. Even on mobile, the search engine Baidu has a market share of 88.5%.

CNNIC:搜索成手机第二大应用 9成用户首选百度

近日,中国互联网络信息中心(CNNCI)最新的报告称:搜索已经成为手机功能中仅次于通话的第二大应用。手机搜索网民数量已达2.6亿,手机网民的搜索使用率为66.7%。目前国内手机搜索的用户规模已达2.6亿。在用户最经常使用的手机综合搜索引擎品牌中,百度的用户首选率达到88.5%,远超其他搜索引擎。

Source: Cnet

Digital

Pay to Spread It on Weibo

A new Chinese startup company, Weibo Bridge, forwards messages to their large buildup of followers, based on certain targeting criteria. The startup claims to already have customers like Baidu, 360Buy, HP and many more.

微博付费营销

微博这个新媒介,能够将信息转发给他们大量的符合定位客户标准的追随者。并且微博声称已经有许多的客户,像百度,京东,惠普都已经是他们的客户了。

Source: Tech in Asia

E-Commerce

Fresh Food, not from your grocery, but from appliances?

Q2 2012, five home appliance suppliers have shifted their attention to delivering fresh food. For example, Shunfeng, Amazon and the Taobao ecological agriculture channels agri.taobao.com line are all on board. 3rd party platform Jingdong Mall officially launched a fresh food channel.

中国生鲜食品新电商

2012年的二季度,有五家电商公司集中涉足生鲜食品领域。他们分别是:顺丰优选,亚马逊,淘宝生态农业频道agri.taobao.com上线,京东商城正式推出生鲜食品频道。

Source: Ebrun


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